• The collection of three Timbiebs flavours – Chocolate White Fudge, Sour Cream Chocolate Chip, and Birthday Cake Waffle – will launch in participating Canadian and American Tim Hortons restaurants on Nov. 29.
  • A lineup of Timbiebs merchandise will also be available at participating Tim Hortons restaurants on Nov. 29.
  • Watch the Timbiebs TV commercial starring Justin

Tim Hortons and Justin Bieber are proud to announce a partnership to collaborate on menu innovations and co-branded merchandise, all inspired by Justin's fanatical love of the Tims brand.

Tim Hortons guests in Canada and the United States will get their first taste of the collaboration on Nov. 29, with the launch of a limited-edition selection of Timbiebs Timbits in Chocolate White Fudge, Sour Cream Chocolate Chip, and Birthday Cake Waffle flavours.

Justin shared with the Tims team that Timbits are his favourite item on the menu, which led to a multi-stage, iterative journey with Chef Tallis Voakes, Tim Hortons Director of Culinary Innovation, to experiment with different flavour combinations and collaborate on the recipes that guests can soon try for themselves.

"Doing a Tim Hortons collab has always been a dream of mine," said Justin. "I grew up on Tim Hortons and it's always been something close to my heart."

Tim Hortons is thrilled with how Justin has been all-in on this partnership, said Hope Bagozzi, Chief Marketing Officer for Tim Hortons, including filming a fun TV commercial for the Timbiebs launch.

"What's amazing about working with Justin is he has an authentic, lifelong relationship with Tims and he was so invested in working on Timbiebs and our future plans together," said Bagozzi.

"He knows exactly what our guests already love about the Tims brand and he's helping us deliver new menu innovations that we know they're going to love. We're really looking forward to what's next."

A lineup of Timbiebs merch will also be available in participating restaurants in Canada and the United States on Nov. 29.

Credit List

TIM HORTONS

Regional President: Axel Schwan
Chief Marketing Officer: Hope Bagozzi
Senior Director, Marketing Communications: Solange Bernard
Senior Manager, Marketing Communications: Dibba Iran-Parasti
Senior Manager, Media: Anthony Campos
Senior Manager, Communications: Michael Oliveira
Senior Manager, Quebec Marketing Communications: Kevin Albert
Manager, Communications: Meghan Giffin
Manager, Marketing Communications: Nishtha Sharma
Senior Analyst, Marketing Communications: Ashley Hum
Senior Analyst, Marketing Communications: Michael Plewak
Director, US Marketing Communications: Rebecca Eidelstein
Manager, US Marketing Communications: Pamela Estupinan

GUT AGENCY

Accounts
Ryan O'Hagan: Business Director
Laura Cavalcanti: Account Supervisor
Ali Joyaa: Account Executive
Gurpriya Seth: Account Coordinator

Production
Kelly Mark: Senior Producer
Athena Kouverianos: Director of Production
Vivian Poon: Producer

Strategy
Dino Demopoulos: CSO
Will Ramos: Social Strategy Director
Gvantsa Datuashvili: Senior Strategist
Emily Barnes Senior: Content Strategist
Chantal Legge: Content Supervisor

Creative
Brynna Aylward: Executive Creative Director, Creative Lead
Matthew Kenney: Creative Director
Alex Allen Associate: Creative Director
Andy Tamayo: Associate Creative Director
Sophia Kossoski: Senior Art Director
Laura De Santis: Senior Copywriter
Daniel Zhang Art: Director
Chris Vena: Copywriter
Monica Herrera: Designer
Beth Barnes: Creative Resource Manager
Junia Parodi: Creative Manager

THE FRENCH SHOP

Client Service
Émilie Maranda: Account Director
Sabrina Desjardins: Account Manager

Creative Team
Joëlle Fournier: Managing Director, Adaptation
Valérie Forget: Adaptation Director
Brigitte Hébert-Carle: Adaptation Copywriter

Production
Julie Lorazo: Producer

MTL Vendors
La Majeure: Sound Recording and Mixing
Denise Charest: Casting

MEDIAMONKS

Christina Ho: Team Lead
Lajor Cole-Etti: Senior Account Manager
Gustavo Manrique: Project Lead
Tiffany Ko: Account Manager

HORIZON BUSINESS SOLUTIONS

David Mear: Director
Robyn Van Driel: Supervisor
Daniel Sekulovski: Supervisor, Media Investment & Activation

ABMC

Adrianna Lauricella: Vice President
Erika Berg Henty: Account Supervisor
Tatum Treffeisen: Senior Account Executive

CRAFT PUBLIC RELATIONS

Lisa Pasquin: President
Ali Azzopardi: Vice President

REDAPPLECREATIVE

Nik Postinger: Audio Producer
Luke McPeake: Engineer
Holly Williams: Interim Client Success Executive

BOY IN THE CASTLE

Production Crew
Colin Tilley: Director    
Jamee Ranta: EP/Producer    
Cora Johnson: Head of Production    
Clark Jackson: Line Producer    
Elias Talbot: Director of Photography    
David Cho: Production Supervisor    
Kevin Chang: Production Coordinator    
Colleen Smith: Improv Coach
Niko Phillipides: 1st AD    
Mitchell Dillon: 2nd AD
Kyle Schifflett: 2nd 2nd AD

Camera Department
Quaid Baca: 2nd Unit DoP
Travis Montgomery: CAM OP
Trevor Taylor: 1st AC - A cam
Sharla Cipicchio: 1st AC - B cam
Bryce Platz: 1st AC - C cam
Seth Craven: 2nd AC - A cam
Andy Kennedy: 2nd AC - B cam
Sam Petrov: DIT

Electric Department
Brian "Red" Hickman: Gaffer
Adam Flores: BB Electric
Matt Hall: Electric
Michael Koepke: Electric
Alfredo Rodriguez: Electric
Tomas Magana: Driver

Grip Department
Adam Shambour: Key Grip
Jay Lopez: BB Grip
Richie Warren: Grip
Marissa Castrejon: Grip
Randy Crisco: Grip
Issac Cedano: Grip

Art Department
Brandon Mendez: Production Designer    
Duane Russell: Construction Coordinator
Crystal Griego: Art Coordinator
Dean Styers: Art Director
Robb Duncan: Prop Master
Benjamin Minty: Art Lead
Richard Roraback: Set Dresser
James Enrich: Set Dresser
Armando Nunez: Set Dresser
Joshua Ponce: Set Dresser
Alfonso Ariana: Art Driver
Jevon Dismuke: Art PA
Priscilla Medina: Art PA
Tim Madison: FX Operator

VTR and Audio
Rul Yacob: Boom Operator
Ignacio C. Martinez: VTR
Ignacio Martinez: Mixer

Talent
Eileen O'Connell: English Team Member
Thomas Derasp-Verge: French Team Member
Pierce Mayer: Stand-In
Mike Fishbein: Talent Solutions Rep

GRAYSON MUSIC

Ryan Kondrat: DIrector
Chris Masson: Engineer
Kelly McCluskey: Executive Producer
Rich Hamilton: Music Supervisor

ROOSTER POST PRODUCTION

Jordan Giles: Editor  
Paul Proulx: Editor
Mariam Fahmy: French Editor
Melissa Kahn: Executive Producer
Soch Nwakaeze: Assistant Editor  
Austin Blackmore: Assistant Editor

THE VANITY

Color Facility
Andrew Exworth: Colourist

VFX/ Online Facility
Sean Cochrane: VFX Artists  
Kaelem Cahill: VFX Artists  
Adam Silcox-Vanwyk: VFX Artists  
Andrew Farlow: VFX Artists  
Noah Matikainen: VFX Artists  
Nicole Labbe: Producer  
Stephanie Pennington: Executive Producer